How to increase web hosting sales.

BillEssley

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#2
Google adwords is the best but it costs more and i think hosting providers are hard to go with this option unless they have big budgets. The second option that will work best for hosting providers to increase sales are, using forums, easy to advertise and communicate with potential customers.
 

Ender

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#18
Ender
Hi BillEssley,

Yeah I agree with you. We have seen a lot of growing when we advertise on google. However some clicks can go up to $25 and that really does add up quickly. A good thing to do is to also ask for reviews from your current customers that way they can post on popular hosting websites like this forum.
 

HostColor

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#3
Try to attract more businesses located in your local market or any areas with a close proximity to your data center, the you'd offer short latency.
 

bountysite

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#5
Cost of customer acquisition is high with Google adwords.

Try giving out limited free service. This is better than spending money on advertising, which may or may not convert. Spending on resources for a free host is better IMO.
You will have to find your niche, and advertise on forums.
Hunt for customer pain points in blogs/forums, and solve them on your platform. You will have to offer extensively customized services.
 
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#6
The cheaper marketing strategy would be, Make your clients to talk about your host. (Existing clients)

Also add value to forums, advertise in the forums. :)
 
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#8

Saurabh

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#10
You Can Try Social Media Marketing , Then Adwords to Drive Traffic to Your Websites
 

hostnesta

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#13
You must be ready to cut your profits and invest in new and existing clients.
Give out PROMO GIFTS and discounts, good deals to attract clients.
 
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#14
Facebook Ads, Google Ads and Bing Ads are the best options.
 
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#16
Join web hosting related forum like forum web. You will surely get the lead.
 
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#20
Can anyone tell me the best strategy for web hosting sales?
LinkedIn Sales Navigator taps into the power of LinkedIn's 500M+ member network to help Sales professionals find and build relationships with prospects and customers through social selling. You must be ready to cut your profits and invest in new and existing clients.
Give out PROMO GIFTS and discounts, good deals to attract clients.
 
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#22
Hire a great marketing team and step up your SEO game is the obvious choice.

But also try to get involved with industry events if you can, like attending WordCamp, Cloud Expo, Ignite, etc. We always sponsor great events like WordCamp across the country at A2 Hosting. Make friends in the industry and you'll be able to get more clients through referrals.
 
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#23
You can increase your web hosting sales by submitting special offers in web hosting forums, sending newsletters to your subscribers, offering promo codes on your website, posting ads on social networks, etc.
 
Last edited:

Ash

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#24
Promotions & sales are the best methods of helping to increase your web hosting sales (that's as long as you promote it properly as well). Things like one-off discounts or special event prices can help a lot to increase sales because people want to save money.
 

gargoza

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#25
Google adwords is the best but it costs more and i think hosting providers are hard to go with this option unless they have big budgets. The second option that will work best for hosting providers to increase sales are, using forums, easy to advertise and communicate with potential customers.
Using forums really? I don't see how posting in web forums will help get customers when mostly users are another IT guys.... or hosting company

if you want to find easier customers with no competition you must find the non-IT business owners

Try to attract more businesses located in your local market or any areas with a close proximity to your data center, the you'd offer short latency.
The cheaper marketing strategy would be, Make your clients to talk about your host. (Existing clients)
best answers... LOCAL is always the least competition and the most likely to trust you

more and more datacenters building every day in every city so if you are not focused about local then..... your loss :)

and referral from customer is the easiest (free) advertising

you want to increase sales, you are not alone, there are lots of entrepreneur want to increase their sales.

There are two effective and powerful way to increase web hosting sales - SEO, PCC
yep SEO + PPC best other options I think

but make sure you website looks professional, and has some CTA (call to action) to try and convert the visitors

make your company look active with chat, phone number, social links, recent blog posts, testimonials and other high energy feelings
 
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