Do web hosting providers need SEO?

wittwerch

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Do web hosting providers need SEO to increase sales for their sites or just using marketing methods like email marketing or forum marketing is enough? I would hear your opinions on this.
 

LJSHost

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Hi wittwerch

SEO is an expensive business and a lot of money can be lost trying to compete with firms that invest large amounts of cash.
Email marketing is not really effective as most people just regard it as spam but I'm not saying you can't have some success with it.

I'm sure as you know the hosting business is beyond saturated, building a firm and seeing steady growth is not easy. You should do everything you can to help your SEO efforts a lot of which will not cost you a penny. Forum's are excellent they put you in direct contact with potential customers and get your brand known.
 

Luxin Host

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In my opinion SEO is a very expensive marketing strategy early on which is exactly why most hosting companies spend most of their time doing paid marketing and later on after the profit has grown they start spending their budget on SEO which is more of a long term plan that could take quite some time.
 

HostXNow

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Having a well-maintained blog like LJSHost can help with SEO. ;)

Wish I had the time or knew someone who could write quality articles for our blog.
 
Last edited:

LJSHost

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LJSHost
Indeed a Blog and knowledge base is ideal content for a web hosting provider, we can argue about SEO practices and what does and does not help. One thing everyone is sure about is Google loves content, if Google keeps finding new content on your site it will have a positive reflection on your SEO.

I have so much more content to add to my blog and knowledge base, it's just finding the time to do it. :D
 

hynds

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I think almost online business need SEO strategies. Not only for hosting industry but also for many ecommerce fields. Well-optimization in SEO will drive you many quality and organic traffic. These types of traffic will have a higher conversion rate then you maybe get more lead/sale on it. IMO
 

GswHosting

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I agree with all the above SEO is an important part of the WH business as well as in any other online business.
Blog is great source of content and good for SE ranking.

Some of providers have forums too, to engage customer interaction or include social posts on their websites.

Email marketing is good if you have 5000+ potential customers, but how you will find contacts is a question.
 

R Langley

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If your running a smaller company SEO is just not worth the investment if at all investing. Usually smaller host stick to forums and what not using backlink and just tip and tapping into the SEO style. NowADays with all this Social Media and what not you really don't need to put any money into SEO just know how to work with it. Before going into or spending any money on SEO one should always read up on the latest news and gain loads of knowledge before letting any pennies go.
 

coolmadhav

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SEO is the need of hour for any website & when you are promoting online marketing products then SEO is the must have marketing strategy for your products & services.
 

Gecko

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Of course hosting providers need SEO and just like everyone else, it is important. I think that for hosting providers it can be tough to gain ground with all the competition out there but if you ignore SEO then you will be missing out on an opportunity.
 
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