DaveKash
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All great email marketers know that the word FREE is a requirement on your opt in page. Some great interesting psychology kicks in when you offer your visitor a FREE item. Everyone loves a FREE item. A free drink, a free book, a free guide.
For example This can be a FREE report on how to be a better communicator, a free video on how to bake a cake, you name it. Each time you use the word FREE on your squeeze page it will increase your conversions by 5%.
If you have been around the email marketing game for a while you will know that FREE should almost always be used. Because an interesting psychology happens when you offer something for free.
Here the 3 places where the word free should be used
1. The Headline: The Headline must always say something like FREE Report…, or FREE report reveals…. This is the first thing your Opt In Page visitors will see and it will entice them to read more.
2. Arrows and bannersA good red arrow saying FREE pointing to your submit button will increase your conversion a lot.
3. Your Submit ButtonThe place where your visitor clicks to join your list. Make sure you use the words FREE Instant Access, or Get My FREE Report. This alone will make a heck of a difference.
So those are 3 ways you can use the word free to dramatically increase the conversions on your squeeze page, try them now and start getting more subscribers.
For example This can be a FREE report on how to be a better communicator, a free video on how to bake a cake, you name it. Each time you use the word FREE on your squeeze page it will increase your conversions by 5%.
If you have been around the email marketing game for a while you will know that FREE should almost always be used. Because an interesting psychology happens when you offer something for free.
Here the 3 places where the word free should be used
1. The Headline: The Headline must always say something like FREE Report…, or FREE report reveals…. This is the first thing your Opt In Page visitors will see and it will entice them to read more.
2. Arrows and bannersA good red arrow saying FREE pointing to your submit button will increase your conversion a lot.
3. Your Submit ButtonThe place where your visitor clicks to join your list. Make sure you use the words FREE Instant Access, or Get My FREE Report. This alone will make a heck of a difference.
So those are 3 ways you can use the word free to dramatically increase the conversions on your squeeze page, try them now and start getting more subscribers.
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