Affiliate marketing

Selvas

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What is the cheapest and effective way to make advertisement in facebook.
 

Nytshade

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The most effective way to get cheap clicks is to create your own custom audience (do some research about it, if you don't know it). Once you have your custom audience you can then upload it on facebook and target only those people, that way you'll get cheaper clicks as compared to relying on facebook targeting features.

To lower your cost per click even further you can keep the traffic within facebook, if your website has an SSL Certificate (https) then you can use plugins or apps to integrate your landing pages on facebook tabs, then send the traffic to that FB tab.

When you keep the traffic within facebook, FB will lower your cost per click unlike when you're sending the traffic to an external website. Other landing page building software like LeadPages make the integration really easy.

Also use Facebook Retargeting to increase conversions. Retargeting is basically remarketing to the same people who showed interest by visiting your FB tab or website. The more they see your Ad the more likely they'll buy.

Hope that helps :)
 

Haniaroad

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Group marketing is also a great option to explore especially if you're not interested in setting aside funds for an advertising budget. You can easily target your ideal customers by simply joining similar or relevant Facebook groups that pertains to what you do, sell, or offer. This could be "frustrated marketers" groups, or "MLM Marketer" groups, etc...anything that is relevant to what you sell or do. Additionally, friending people who share similar interests in your product or business model is ideal for generating quality traffic to your business/offer. Entering searches such as "people who are not my friend and like online marketing" could be one search example that is sure to yield people with similar similar interests and possibly mutual friends. In order to avoid a spamming algorithm in Facebook, either message the person before sending a friend request or ask them to send you a friend request (if they feel comfortable). This is a sure way to build your friends list with prospective buyers and business leads so that you can provide value to them through your content and products.

Hope this helped!
 

Mark007

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The cheapest way can be done by building communities and inviting more and more people to join the discussion. Marketing through Facebook page and communities like groups are a good source of traffic to your website. But all these require dedication and active participation in regular promotions and taking part in discussions. This will help people know more about your promotions and website.
 
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