Only some minutes more, I will create a facebook page or group for marketing our online business, I'm considering between fb group and page, in your personal opinion, which one is better for marketing? which one is easy to drive traffic to your website?
Any thoughts from the social network gurus in here?
Hi there, I'll recommend using a
group rather than a page. In a group
you can add people that you think
may be interested in the products
or services your are selling while
If you use a page you would have to
use funnelling techniques to attract
and invite people to your page..so
that's the main difference.
Another important aspect is if you
use a page, Facebook takes control
over the number of people who'll see
your posts and they'll charge you extra
if you want your post to be visible to a
number of persons which I think is very
unfair. It doesn't work that way in groups
you could easily link other groups to your group so that when you post in it all the members of your group and other groups you've shared to can see your posts.