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Logo appears everywhere, from Namecard to the website or on your products, falls into the sights of our customers, suppliers and the media. In other words, the logo is anyone who has a relationship with your company noticed and is their first impression of the company. Because of this implicit influence, your logo must be designed to create a good impression about the company. About the company a clear and impressive way, you will be referred to as a professional in his field. Here are criteria to help entrepreneurs assess the quality of your logo.
Company logo should reflect the most realistic way
Clear impression, but you are often surprised to learn how many business owners want to "like" competitors. If your logo contains an icon, it should be tied to the business you are associated with your company name, company defined characteristics or competitive advantage that you have. But not so similar to the logo competition.
Avoid too much details
The logo is simple to realize and remember quickly than complex logo. The bold lines and better expression of faint details and of course more impressive.
However, you should not be overly simple to design a logo. A good logo should be able to do something unexpected or unique without magnification. Try consult a professional icon: McDonald's, Nike, Prudential. Notice learn their logo how simple yet attractive. Anyone on the road with hunger gnawing also understand the power of the logo very clearly.
Beautiful logo when printing in black and white.
If the logo is not sharp when printed in black and white, it would be difficult to persuade to be printed in any color. And more expensive color printing in black and white.
Although the final version of this logo a lot of color, a monochrome still clearly reflect the spirit of the logo.
Make sure your logo can zoom in, zoom out as you like
Logo must satisfy optimal aesthetic in any size, large, small or medium. How logo is still clear when printed on Namecard and on billboard tens of meters.
Logo should be designed to balance
Words easy to understand is that your logo have "the eyes" look, this does not dominate the other. The colors and details are not separated from each other so as not to create an asymmetric logo. Colors, lines, shapes are three factors determining the balance of a logo. Also the icon and font in the logo should harmonize with each other. For example, the symbol represents the elegant font for the name must also be so.
Successful logo design is also evaluated over the life of the logo. Also you should note that three of the logo: EPS for printing, JPG and GIF for display on the website.
Never design or your logo if changes are not really necessary. If you want to make it more vivid on the website are also acceptable but should not lose the essence of the logo. When do you start to get bored with your own logo, now it may be time to make a new impression to customers.
Company logo should reflect the most realistic way
Clear impression, but you are often surprised to learn how many business owners want to "like" competitors. If your logo contains an icon, it should be tied to the business you are associated with your company name, company defined characteristics or competitive advantage that you have. But not so similar to the logo competition.
Avoid too much details
The logo is simple to realize and remember quickly than complex logo. The bold lines and better expression of faint details and of course more impressive.
However, you should not be overly simple to design a logo. A good logo should be able to do something unexpected or unique without magnification. Try consult a professional icon: McDonald's, Nike, Prudential. Notice learn their logo how simple yet attractive. Anyone on the road with hunger gnawing also understand the power of the logo very clearly.
Beautiful logo when printing in black and white.
If the logo is not sharp when printed in black and white, it would be difficult to persuade to be printed in any color. And more expensive color printing in black and white.
Although the final version of this logo a lot of color, a monochrome still clearly reflect the spirit of the logo.
Make sure your logo can zoom in, zoom out as you like
Logo must satisfy optimal aesthetic in any size, large, small or medium. How logo is still clear when printed on Namecard and on billboard tens of meters.
Logo should be designed to balance
Words easy to understand is that your logo have "the eyes" look, this does not dominate the other. The colors and details are not separated from each other so as not to create an asymmetric logo. Colors, lines, shapes are three factors determining the balance of a logo. Also the icon and font in the logo should harmonize with each other. For example, the symbol represents the elegant font for the name must also be so.
Successful logo design is also evaluated over the life of the logo. Also you should note that three of the logo: EPS for printing, JPG and GIF for display on the website.
Never design or your logo if changes are not really necessary. If you want to make it more vivid on the website are also acceptable but should not lose the essence of the logo. When do you start to get bored with your own logo, now it may be time to make a new impression to customers.
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