Hi all,
I'm pitching for a digital marketing strategy for a non-profit looking to increase awareness about their brand and to leverage new donors using digital marketing tools. I'm a bit out of the game when it comes to non-profit marketing, and I'm hoping to get some new insights and ideas in collective brainstorming.
Keep in mind:
Any ideas about resources or case studies I can use for fresh ideas?
Thanks in advance!
I'm pitching for a digital marketing strategy for a non-profit looking to increase awareness about their brand and to leverage new donors using digital marketing tools. I'm a bit out of the game when it comes to non-profit marketing, and I'm hoping to get some new insights and ideas in collective brainstorming.
Keep in mind:
- I am not permitted to solicit donors using digital marketing tools, or specifically, ask for donations (needs to be subtle)
- The strategy includes social media content but is not a social-only strategy
- The brand already uses Google Adwords and analytics.
Any ideas about resources or case studies I can use for fresh ideas?
Thanks in advance!