Advertising your web hosting company?

Joined
Oct 25, 2017
Messages
55
Best answers
0
Ratings
5
Points
8
#1
Hello everyone,

I want to know what you think is the best way to advertise your web hosting company. I am currently advertising on google Adwords but I don't get any results.

Any recommendations?

Thanks! :)

Have a great one!
 
Joined
Aug 13, 2016
Messages
58
Best answers
0
Ratings
1
Points
8
#2
I would recommend using forums and social networks, make sure that you will chose sites that related to your fields, it will more effective. For example, if you are promoting web design services, you should choose Linkedin and webmasters, web design forums, there are more people there may be interested in your offers.
 
Joined
May 1, 2017
Messages
21
Best answers
0
Ratings
2
Points
3
#3
Update regularly on forum. Also check facebook advertising. Content and keyword matters. Do some research before going for next.
 

ForwardWeb - Branden

Moderator
Staff Member
Joined
Aug 31, 2018
Messages
172
Best answers
1
Ratings
47 3
Points
28
#4
well for us the objective would be to engage and post meaningful posts (not necessarily starting threads) but maybe answering questions, providing insight..ect. contribute to communities (not to sell, illicit..ect) just provide great content and by default, sometimes people looking for services will see your signature and click on the links and make a purchase. Or, some people find your comments so useful that they decide to send you a direct message to inquire about other services. :)
 

Laurence Flynn

Well-known member
Joined
Dec 31, 2016
Messages
92
Best answers
0
Ratings
25
Points
8
#5
Hard to say what best bang for the buck is. Hard these days to put up some Google ads and get instant conversions. You need to build up your social media presence and get people liking that content. As your audience grows you can then try and sell hosting to them. It's a tough market these days.
 
Joined
Aug 31, 2018
Messages
8
Best answers
0
Points
1
#6
Go for organic results instead of paid ones
Increase forum discussions, social media postings, create unique blogs, etc.
 

ray_ray

New member
Joined
Aug 9, 2018
Messages
12
Best answers
0
Ratings
2
Points
3
#8
Hello everyone,

I want to know what you think is the best way to advertise your web hosting company. I am currently advertising on google Adwords but I don't get any results.

Any recommendations?

Thanks! :)

Have a great one!
How are you doing with your keywords? Is it a buyer keyword, competitor keywords etc? When doing AdWords you might want to do a careful keyword research and a little bit spying on your competitor's ads (what keywords they use for their ads).
 
Joined
Apr 18, 2017
Messages
24
Best answers
0
Ratings
6 1
Points
3
#10
Hello, Ender! If you asked me, I'd have to say that the most important part of advertising is your brand positioning and your product uniqueness. You're one in a million if you sell regular VPS on regular hardware, you have a common control panel which you've bought (smth. like whmcs or hostbill), you have ordinary functionality and one or two server locations. Your only competitive advantages will be price (the main thing), uptime and support service quality. Almost all paid advertising channels will be not paid off, I assume. There are forums, social networks community development and other unpaid advertising channels which can help you. It only works if you support a community, answer forums questions and make social networks communications methodically, professionally and if you use also other marketing mechanics. A completely different story begins with your own software development, integration of exclusive control panel made by your developers, API for developers, unique functionality, new hardware, and new technologies. If you have a unique product or one of a few at least, you can use paid advertising channels and get some good results from your target audience. Be unique in your field. Show your best on service. Good luck!
 
Joined
Jun 19, 2018
Messages
55
Best answers
1
Ratings
8
Points
8
#12
If you are promoting the website with the help of Google Adwords. sure you will get the result very fast but the paid result is not stable on the SERP. You must work on your website organically as an SEO. If you will do work organic it will get result stable on your website.
 
Joined
Oct 1, 2018
Messages
6
Best answers
0
Ratings
1
Points
1
#15
To encapsulate what others have said; Advertising is often the last step - find your niche, optimize keywords, plan SEO, review user UX - THEN advertise!
I have found forums to be a good form of advertising, but you will need more than that to effectively reach out to fully get in front of your market.
 
Joined
Nov 24, 2017
Messages
16
Best answers
0
Ratings
6 2
Points
3
#18
EthernetServers
I very much agree. Advertising a website which has bugs like broken links, incorrect information and UI/UX issues is just silly - a waste of time. There's plenty of ways to get such issues taken care of too (i.e. monitoring error logs, making it easy for visitors to report bugs, and so on).
 

Laurence Flynn

Well-known member
Joined
Dec 31, 2016
Messages
92
Best answers
0
Ratings
25
Points
8
#17
I'm just advertising on Facebook. I have a 3 prong strategy. First I built up our page with some unique content. I've just been posting business related motivational thoughts and quotes. Then my 3 prongs are:

1) Simple ad to promote the website.
2) An advert to promote our page. Gets people to "like" the page.
3) Promote a post.

When people like the promoted post I invite them to like the page. I set up the first ad to promote the page about 6 hours ago. I'm getting an insane 3:1 engagement to like ratio. As of writing this 177 people engaged, 64 have liked our page. It has cost me 11c so far. I'm running all ads on a $10 per week budget to see how it goes. I might have to scale this up.
2eba9733c7a3fa6defc056e62c18ccc0.png
 
Joined
Jul 8, 2016
Messages
38
Best answers
0
Ratings
7
Points
8
#20
Cort Ammon
177 people reached mean not 177 people clicked and visit your website or viewed your service. I spend same amount in the past and could get more reaches than you but it is quite not effective for my website to have traffic from Facebook.
 

ForwardWeb - Branden

Moderator
Staff Member
Joined
Aug 31, 2018
Messages
172
Best answers
1
Ratings
47 3
Points
28
#19
Best answer
Don't forget that as hosts we should put our clients first so along with advertising we should also post tips and guides to educate users as well
 

Laurence Flynn

Well-known member
Joined
Dec 31, 2016
Messages
92
Best answers
0
Ratings
25
Points
8
#24
A host that doesn't market effectively is not going to survive more than a year. Maybe two. Most hosts do not survive because they don't understand this.
 
Joined
Jan 15, 2018
Messages
63
Best answers
0
Ratings
4 1
Points
8
#25
Forum and good affiliate program, cashback service, hosting catalog and other.
 

hostens

Well-known member
Joined
Jan 18, 2017
Messages
189
Best answers
2
Ratings
72 8
Points
28
#28
I'd say social channels and the forums should be first. Once you have the start, developing a good affiliate program could help to improve your numbers as well.
However, quality service is the key, the word will spread naturally.
 
Older Threads
Replies
3
Views
136
Replies
5
Views
152
Replies
7
Views
221
fwh
Latest Threads
Replies
0
Views
1
Replies
0
Views
3
Replies
0
Views
13
Replies
2
Views
23

Latest postsNew threads

Latest Hosting OffersNew Reviews

Sponsors

Latest Blog ArticlesMost Viewed Threads

Tag Cloud

You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an alternative browser.

Top