Is article marketing a good way to promote your brand?

aceofadsense · Jun 29, 2015

I saw and heard about more bloggers and webmasters doing this but unsure if this method really is worth the time and investment?

Is article marketing a good way to promote your brand?

Mark007 · Jun 29, 2015

Article is an important criteria for keyword ranking these days. As Google is concentrating more on quality of content, article promotion has become an important off page activity to build quick rankings in search engines. Web 2.0 properties serve well to build your content for promotion. Also directories like Ezine articles works good to optimize your high quality article and help improve keyword rankings.

SEOPub · Jun 29, 2015

If by article marketing you mean submitting articles to places like Ezine articles, then no. It is a horrible marketing idea.

If you mean writing great articles and trying to get popular websites in your niche or related niches to publish your articles, then yes, it can be a good marketing tactic.

sallysaleh · Jul 1, 2015

I think that article marketing was useful in the past. but with the new google updates it is no longer useful. however, you can still benifit from it if you write valuable unique article and submit one unique article with your link on only one directory. I mean do not submit the same article in many directories. it will be a duplicated content.

metafser · Jul 2, 2015

You are asking about reputation management. YES, Article marketing is the best way to promote your brand. Already SEOPub wrote an important thing about article marketing. Lots of ways to promote your brand. But i always prefer this way to promote any kind of brand.

emilylynch · Jul 3, 2015

As long as you are publishing engaging and unique article content, it can be the best way to promote a brand. However most of the article directories are no-follow, you may not get the link authority through article submission. I will suggest you to make use of the site's blog or separate blogs to post the articles.

Is article marketing a good way to promote your brand?

aceofadsense

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