How would you promote your own tutorials?

CyberAlchemist

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For your blog, you have written more good blog posts or tutorials/guides and they are really helpful for people visiting it.

How would you promote them to reach the highest amount of visitors? If you don't have an email list and you don't want to use paid traffic.

Any advice?
 

Developer

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As ITMDB already pointed out, Social Media is probably one of the easiest
methods, provided you've already built a following.

A few other methods would be word of mouth, referrals, affiliates, forum sig
files, link exchanges, banner exchanges and classified ad sites.

One of the things I like to do with all of my text based tutorials is to turn
them into ebooks and submit them to various directories. I also turn them
into executable ebooks and submit them to the software directory sites. I
include enough of the article to make it worth the download, but I always
link back to my main site for the reader to read the rest of the article.
 

Allchat

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Sometimes I promote our tutorials through our support site, but most of the time I try to use Youtube for promoting them and then write up a good article on my site pointing to it. In return it will usually have quality links back to other useful post's on our site.

This is a little different than what I've seen people do but for me at least, it bring my visitors to and from my site quite often!
 

Nytshade

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If your tutorials are as good as you claim them to be then your job is a lot simpler. Unlike promoting a squeeze page or sales letter/video, with a tutorial you can pretty much spam a lot of online platforms without getting in trouble. For instance, you can find groups on facebook and google plus today, post your content and get over 200 visitors today.

If you're struggling to promote tutorials then clearly you don't know where people in your niche/market hangout. Simply find where people in your niche spend a lot of time and be part of the community, or start your own community/group.

People are always looking for tutorials so they're the easiest thing to promote online.

All traffic sources work when used right and other traffic sources don't work for all niches including social media. People tend to think social media works for all niches, unfortunately it doesn't. When I get this type of question I no longer tell people to go use social media, forums, press release etc. because they end up being all over the place and never get the results they desire.

My advise is to simply know where people in your niche hangout, set yourself as an authority in those portals and enjoy free traffic. Also contribute don't just spam your content all day errrday.

Just to be clear, it doesn't have to be groups only, even forums or a blog that gets a lot of comments (you can set yourself as an authority in comments of popular blogs that are frequently updated). Even youtube has a really big and active community. Follow trends in your niche, be part of things happening in your niche, events etc.

Another great strategy I still use when I'm free is to attend live youtube broadcasts and G+ hangouts then answer all questions people ask before the person running the event gets the time to do it. They end up having no choice but mention my brand on their broadcast hehe ;)

Hope that helps :)
 
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