What is the best SEO strategy for a website of a hosting company?

What is the best SEO strategy for a website of a hosting company?

Please, tell me some tips from hosting companies related to their SEO, their advertising and marketing strategy.

Thank you.

A web hosting company should focus on wringing new tutorials for users or visitors, from that, they can help increase SEO or ranking for websites that they are owning. Besides, advertising on blogs or forums related to hosting fields are good channels to increase traffic for hosting company's websites.

Here are 3 ways to optimise your content.

1. Meta Tags

You need to add your relevant keywords in the Title, Description and Image meta Tags of your website.

Google will not show your site to people searching for your services if you don’t optimise your content for the keywords they search for.

2. Internal Linking

This involves linking pages and posts on your site to each other. What this does is that it improves the credibility of your brand.

Google then recognises you as a leader in your specific niche if most of your blog revolves around an interest/topic

3. Keyword Density

Imagine a person visits your site and is looking to learn more about a specific topic that you seem to cover, only to read the whole article or blog post and don’t see any relevance to the searched topic.

This is how Google feels when it crawls your website and the keyword density is really low. Or too saturated. You should have your keywords on relevant sections on your site, for instance your header or title.

I hope this helps

Your best way would be content optimisation for keywords.
Blog posts as well.
SEO for a web host will get very expensive; so you need to find the "sweet spot" in terms of search volume and competition. Long-tail keywords and such.

To be honest, it all depends on your budget.

- If you want to achieve good results, you need to find a good and well-known SEO company. Then you set aside a serious amount for 6-12 months. Based on the keywords you want to optimize and how good the SEO company is, it can cost between $800 - $2/3000 month.
- Submit your hosting company in hosting directories.
- Forums advertising. Also be active on those forums, to gain trust, not only to promote your hosting.
- Found some blogs in hosting niche and ask them for review.
- In recent years, social networks have also helped a lot for SEO optimization.

SEO is the part of Digital Marketing Services, As per my opinion, not only SEO is important for hosting company, Please also include tasks like content marketing, Social Media Marketing, Email Marketing (Newsletter), Pay Per Click (PPC - Adwords, Facebook, Youtube, Quora), Affiliate Marketing and Local Business Analysis
You can manage all the task with help of excel sheet

I'll go through technically way, advanced SEO like XML sitemaps, rich snippets, increasing visibility and traffic, improving page load speed and even ways to avoid malware, black hat SEO, spam and search engine penalties.