SEO Book Recommendations?

steitieh

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Can anyone recommend me some SEO book names that I should read and learn SEO techniques. I am not a beginner of SEO but with a little knowledge I need to update it. I'm looking to rank up a business website to first page of Google and I really need the help. Thanks guys!
 

SEOPub

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The only book I have ever read that I would still recommend today is Search Engine Optimization Secrets by Danny Dover.

It has some really solid info about onpage SEO. It's not so great for link building because it is mostly the "build great content and people will link to you" kind of nonsense. However, for a solid understanding of SEO, the book is great.
 

savidge4

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I cant say that there is a "book" that I have seen as of late that would be worth buying on the subject of SEO. The thing with SEO in particular, is that the ideas and philosophies are so vast and varied, let alone the how different sites would require different aspects of SEO. What you do to a local business to develop leads would vary as compared to say a commerce site as an example.

I have been developing websites and traffic going back to the mid late 90's as much as the SEO environment has changed, for the most part it remains the same. My personal philosophies stem from the Google Florida Update ( November 2003 ) With the modern updates such as Penguin and Panda... you can see that Google laid the ground work way back then, and the current updates are simply defining ( or targeting ) those issues.

So with that.. in SEO I think it important to not only understand the past.. its changes and techniques, but where it is headed. I would suggest reading Bill Slawskis blog http://www.seobythesea.com/. All this guy covers is the Patents that have been taken out by the assorted Search companies. Gives you a wicked crazy insight to into the mind of Google and the others. Not only what they are looking to develop and improve, but how they are going to go about making those changes.

This site: http://www.seobook.com/blog is another crazy silly resource in terms of all things SEO. What I like about Aaron Walls blog is not only SEO in theory.. but he looks at the overall big picture of search and how it effects the web as a whole.

Looking at local search specifically you may want to look at http://incomebully.com/ There are some really cool local search result breakdowns and you get a real good understanding of what makes local search tick.

To step back and get a bit of history on search engines specifically http://infolab.stanford.edu/~backrub/google.html written by Sergey Brin and Lawrence Page gives you real good insight to the mechanics of a search engine... the better you understand how they work, the better you will be able to make it work for you.

The last bit of reading I would present is from no other than Google themselves: https://support.google.com/webmasters/answer/35291 When it comes right down to it, for better or for worse Google is pretty dang transparent in what it is they expect from the SEO community.. what works, and what will get you nailed. The separating between white hat and black hat is trying to beat them, or joining them LOL

Aside from reading, nothing beats experience. I have suggested for years to learn SEO on your dime. Set up a Amazon affiliate site, get traffic and make sales. ( the reality here is SEO can make or break a wallet.. why not yours? ) I get paid well to do SEO, but stupid silly Amazon sites make far more month in and month out. The other site you should develop is YOUR site. Learn local search by developing traffic and leads for yourself. If you can do these things for yourself.. you can then venture out into the world of selling your SEO services with an amount of confidence and knowledge. Hope this helps!

Note to moderators: This post and the included links have been approved by WMS
 

monster_doll

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You just subscribe top sites like seo moz, search engine journal and search engine watch to get latest knowledge of SEO.

Thanks,
 

srirambyrapaneni

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Well SEO is a step by step process.

I can refer you to Lynda.com SEO

I bought one one year ago,very nice and simple video lessons.

Surely you can love it. Wonder full for SEO Starters.
 

AdaniPharma

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I refer "SEO Warrior" book by O'really publication and author is : John I Jerkovic
 

vishwa

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SEO is a vast and dynamic topic and change in timely manner. People have to implement the new strategy after every new updates. So, According to me you can learn basic SEO by tutorials available online. The most important thing is that you have to work practically in to this to gain some good knowledge.
 
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